Visiting Fendi was a great experience for me, when we first entered the store I was stunned by the glamour and sophistication the whole place was filled with. The lady that was a head of PR walked us around the store and explained the reasons for the interior design and visual merchandising, which was very interesting how the architect tried to keep the original look of the building that was built in 1800’s throughout the store, but at the same time make it 21st century. 
We moved onto the fur coats section where one of the staff members started explaining how their fur coats are made and how much effort goes into them. First there is an initial design, then a paper mock of a jacket which can then be made out of fur. Every design has to be confirmed by Karl Lagerfeld.
I had a pleasure of wearing one of the fur jackets, it was golden coated and was priced at 160,000 Euro...definitely the most expensive thing I’ve had on me. The quality of all the fur coats is amazing; however they are not very popular in Britain as a lot of people are against real fur.
Overall the whole Fendi experience was great and it gave me a lot of knowledge that can be used in the industry I want to work at in the future.
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